Hotel Email Marketing
With Pebble Mailer online email marketing tool the simple fact is, email marketing works. if you talk to your guests regularly, you stay top of mind and get more direct bookings.
Email marketing provides you with the most direct line of communication to your customer database. People love to stay informed, especially from their favourite hotel or business. We all love to be reminded of the good things in life. It’s not just our job but our obligation to ensure we make our guests happy and connect with them often.
Email marketing is also an essential tool to increase the SEO value of your website. Google recognises websites that are popular and visited regularly, so it’s important to actively and regularly, drive more visitors to your website through engaging email campaigns. More engaged subscribers = more potential guests.
What's included with Pebble Mailer
eTriggers
Automatically trigger your booking confirmation, pre and post stay emails from your RMS.
Free campaign archive
We can add a line of code to your site for a full archive of all the emails you send that automatically updates. All sent emails remain in the system and can be edited and used again.
Google Analytics integration
Pebble Mailer automatically tracks your campaign-related sales and conversions in your Google Analytics account right through to revenue if coded into your shopping cart or booking engine.
Manage lists and subscribers
The application is designed to handle signups, unsubscribes and bounces automatically. Easily create targeted segments of subscribers. As an additional service, we can integrate any existing data collection via your website to offer a ‘double opt in’ (industry preferred standard) to build your database in Pebble Mailer. Add an unlimited number of lists and databases. Export lists to Excel as well as flexible import process.
Send in any time zone
Full control over when your recipients will receive your campaigns.
Send your own email campaigns
We make it easy to send email campaigns for yourself. We can set up your own online account access that you can use from anywhere you have internet.
Strict privacy policy
Our strictly enforced privacy policy ensures your data is never shared with third parties and is kept safe and secure at all times.
Subscribe form customisation
Gain more subscribers from you website by adding a customised subscribe panel on your web pages that integrates seamlessly with your Pebble Mailer database. Ready for you to include your subscriber list when you send out monthly newsletters.
Viral campaigns
We have done many successful campaigns with competitions that involve forwarding to friends for additional entries. The system can be configured to facilitate the whole process through to choosing a winner.
Easy to use template editor
We can create beautiful-looking templates that you can use and edit with the click of a button and send your own campaigns out with ease. Full test functionality to increase the effectiveness of your campaigns. Online support and forum for FAQs, tips, and latest developments.
Forward to a friend
Let your recipients spread the word virally and we’ll track the results.
iPad subscribe app
Customised iPad App for you to capture subscribers for your email database or use to promote competition without the need to be online. We can add photos, colors, logos, and words.
Mobile-ready templates
Templates can be made to automatically be optimized for both desktop and mobile email clients. This means you know it will look just as great on an iPhone as it does in Outlook or Gmail.
Personalisation
Make it personal by inserting your subscribers name or the last product they purchased.
Powerful online reports
Pebble Mailer provides great-looking and comprehensive real-time reports allowing you to accurately measure the effectiveness of every campaign you send. The moment your campaign is sent you have access to a range of reports that show you exactly how your subscribers are interacting with it. See who is opening it, what parts of the campaign they are interested in, who forwarded it on to a friend, unsubscribed, bounced out, or even marked it as spam. You can also export the reports as a PDF.
Styling
Content can even be styled differently by simply applying a different template.
Top notch deliverability
In an ever increasing ‘spam’ marketplace make sure your emails get through. Authentication, relationships with ISP’s and more ensure your emails are delivered. For an additional fee, use the spam testing tool to see what your email will look like in all the major email clients and test your email through real spam filters and firewalls.
